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Milwaukee LIVE On Twitter : Local News , Sports, People, Live News .

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» Milwaukee LIVE On Twitter: Local News, Sports, People

Something peculiar happened yesterday. I was sitting in a coffee shop near work as I often do between sessions when one of the baristas sheepishly approached me. I go in there all the time, so most of them know me by face, if not by name. She said, “Are you Jeff?” I answered in the affirmative and she goes, “There’s someone on the phone for you.” My first thought was that it must be work calling to tell me that there’s been a schedule change. AT&T has spectacularly terrible coverage and this cafe could be a dead zone. One look at my phone confirmed that I was five-bars strong and I had no missed calls. She looked as quizzical as I felt. I took the cordless phone from her and the conversation went something like this: Me: Hello? Stranger: Is this Jeff? The voice sounded hesitant and I definitely did not recognize it. I was slightly discombobulated that someone was calling me at this location, but curious and attentive. Me: Yeah, who is this? Stranger: This is your neighbor. Did you just check in on Foursquare? Now before I go any further, let me just explain what Foursquare is in case you don’t know. It’s a GPS-enabled Web application that allows users to “check in” wherever they have cell phone coverage. It’s an extension of social networking media and really the only point to it seems to be showing other users the lame places you go. Depending on how you have your account set up, the app will post your global position on Facebook, Twitter, Foursquare or all three. My check-ins typically show up in the latter two. I once explained Foursquare to someone, her response was: “Why would you want do this?” I thought for a second and said, “Because all my other friends are doing it?” We both laughed, but I realized that I didn’t have a real answer to that question.

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Private Eyes Are Watching You: Twitter Oversharing and Its Bizarre Real-World Consequences

Thank savors Yahoo!’s delivery Now Twitter already became the mainstream, useless Twitter embarrassed had said that the people through the computer, the.

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Yahoo! knew that you are any type Twitter user | Net News | NewsWo.com

FORT LAUDERDALE, Fla — . Tweeting, blogging or posting online could soon become part of your job. That is what’s happening for some employees at AutoNation.

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AutoNation turns to Twitter – Raleigh News & Observer | Twitter …

Business Daily AfricaMore People Accessing Facebook, Twitter on MobilesTechtree.comcomScore’s most recent study says that the number of people accessing Twitter on their mobile phones in January 2010 was 4.7 million people, …

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More People Accessing Facebook, Twitter on Mobiles - Techtree.com …

Mining Twitter with Google Turns Up Some Interesting Stuff This content from: Duct Tape Marketing As a marketing tool the Twitterverse gets so much more useful when you can filter out all the noise and drill down to people and communities that might very much want to know what you’ve got to offer. A bit of bloom has gone off the Twitter hype, but make no mistake, there’s still plenty of powerful ways to tap what’s going on there. A great deal of information out there centers around searching the Twitter stream for related content, but that only allows you to focus on what’s being said. In this week’s post for AMEX OPENForum I explain 7 Insanely Useful Ways to Search Twitter that focus much more on who’s saying it. For some this is a much more interesting way to look at doing business on Twitter. Most of my tips rely on blending Google’s passion for real time search and search syntax to slice and dice Twitter in new ways. Related Posts: Twitter People Search is Back A Practical Use for Twitter Twitter and LinkedIn Finally Sync Up Social Media Infecting Every Aspect of Business Real Time is Big Time Powered by Contextual Related Posts Like this post? Share it with others

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Mining Twitter with Google Turns Up Some Interesting Stuff

Simply put, advertising is a matching problem. It is a puzzle of people and needs, demand and awareness, creativity and messaging, and most of importantly, timing and context. It works best when the shape of the consumer fits perfectly with the shape of the advertiser.

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Display’s Matching Problem

The revolution will be liveblogged. Bryan Horling , a software engineer for Google Personalized Search, is in the house, as is the man, Danny Sullivan . Danny says that personalized search was a revolution because it happened whether people were logged in or not. It changed search at a fundamental level. That scared some SEOs who didn’t know how their clients were ranking. Bryan’s the only speaker at this session because he’s the only one who volunteers to speak on the topic. To some degree there isn’t a whole lot that can be done to influence them as a marketer — other than have really good content. A lot of people can’t get their head around it. Hopefully this session helps. What should Google show for the query [SMX]? Most in the room would agree it’s searchmarketingexpo.com. But SMX means different things depending on the location. In the UK, SMX is a motorcross club. In Santa Maria, CA, SMX is the airport code. Or if a user’s previous search was [xb], the result Honda.co.jp/s-mx, a similar car, might show up. Search queries are frequently imprecise. Personalization can help fill in the gaps: Geography Topicality Preference Pattern Social This must be done in a privacy-sensitive way: Transparency: notice of how and where info is being used Control: give users ways to manage their info Country Localization A search for [taxes] will bring up different results for the UK than the US, based on the organization in charge of taxes in the country

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Google’s Personalized Search Revolution

There have been lots of negative comments in the press recently about Twitter and that’s a shame. What they don’t realise is Twitter is a not always a natural, instant thing; to get Twitter you need to hang around a little longer, pick up new followers and find people to follow. There are no set rules for how to use Twitter. If you want to Tweet about your every day tasks, then as far as I’m concerned, that’s fine. But if you really want to get the full benefit, then below are the things that work for me: 1. Tweet, often and honestly. That doesn’t necessary mean you tell the truth it just means tweet things from the heart, things that you care about, things that amuse or entertain you or, if you must, things that will get a re-action. 2. Follow Find people you like and follow them. It doesn’t have to be famous people, just ones that say things you can connect with. They might follow you back! 3. Don’t Tweet because you want more followers! There are millions of Twitterers, they will follow you because they like what you say in 140 characters, not because you’re trying to sell yourself or other stuff. 4. Show people cool stuff. Stupid photos, interesting links, things that make you smile or angry, music tracks (see blip.fm) and other peoples blogs! 5. Re-tweet. Seen a Tweet you like?

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9 Ways To Get The Most From Twitter

Social media monitoring is all the rage. You’d think that it’s a just cool, trendy thing to have as a marketer, right? Wrong. Social media monitoring (SMM) is a serious tool that shouldn’t be taken lightly, alas it might just become shelfware (you know, the stuff that sits on a shelf and gets all dusty after people bore of it.). As Steve Farnsworth points out in his recent blog post, most social media monitoring software becomes shelfware due to the “lack of vision, and understanding of smart practices around implementation and adaptation.” How then is a marketer to prepare themselves? It’s important to ask the right questions, know what to look for and to make the right decisions. I went in search of some of that information and recently requested a demo with the folks over Radian6 to find out (I had already checked out SM2 and a few others in the past year or so). Here’s the thing, marketers tend to get wrapped up in dog and pony shows, bells and whistles, etc. No doubt, tools like Radian6 are very snazzy. I was mesmerized by the account manager zipping around showing me everything their platform could do. But that is not enough when spending a part of an already tight budget. Marketers need to dig deeper into WHY and what they and their organizations need when considering an investment in social media monitoring software. Here are some questions to keep in the back of your mind when reviewing your social media monitoring options. And I am sure there are many, many more – feel free to add them in the comments if you’ve already been down this path! The MOST important question: Where Do You Get Your Data? This is important! If you were thinking that SMM software scours Google for you, you’d be wrong. Most SMM companies have their own proprietary Internet crawlers or they have partnerships third-party monitoring companies like Moreover, wool.labs, Blinkx, Boardreader, etc. The result? No two SMM companies will provide you with the same data . You need to know what data is most important to you as an organization and select accordingly

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Considering a Social Media Monitoring Investment? Ask Questions First.