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Social Website such as Facebook & Twitter Create – A Havoc in …

March 8, 2010 in Twitter by

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Social Website such as Facebook & Twitter Create – A Havoc in Office ShutterVoice: Breaking News for Personal Technology & IT Social websites such as Facebook and Twitter are getting more and more popular among all sorts of people these …

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Social Website such as Facebook & Twitter Create – A Havoc in …

 

Using Delicious to Understand Your Users

February 19, 2010 in Internet Marketing, Social Media by

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Last night at the office I was showing a friend one of the ShoeMoney System videos about How to Use, Dominate, and Profit From Social Media. In that video one of the things I cover is Delicious. I have never really seen anyone wright about how marketers can use Delicious to better understand their users/customers. If you are not familiar with Delicious its a simple hosted bookmark solution. Users can bookmark pages and then “tag” them so they can remember them later. Since its hosted users can always have access to their bookmarks no matter what computer they are on. Over 600 shoemoney.com pages are bookmarked on delicious. If you want to see what pages are bookmarked on your website just use the site:www.yoursite.com command on delicious. For example site:www.shoemoney.com gives me this: As you can see 988 people bookmarked the root of the site at http://www.shoemoney.com. Clicking on the number takes you to a page with a lot more insight on how these people are tagging your page. (see the red arrow above). As you can see above on the left hand side of the page we can see what each and every user tagged www.shoemoney.com as and on the left hand side we can see an aggregate: Now this is just an example for the root domain of the site… but since its the root domain of the site its kind of an overall analysis of what people feel shoemoney.com is about. Lets check out what they think. As you can see out of the 988 people who bookmarked the site: 361 have tagged it as Blog 294 tagged it as SEO 278 tagged it as Marketing 186 tagged it as Advertising Then there is a pretty big long tail of items like affiliate, tips, google, sem, finance, entrepreneur advice, ppc, internet marketing. There also is a lot of crossover… nobody labeled it just as Blog. Blog was accompanied by SEO, Marketing, or Advertising. So what does this tell us? Well its like we just polled a decent segment of our user base completely unsolicited and they told us that they feel shoemoney.com is a Blog about SEO , Marketing , & Advertising . Not quite how I would describe the site to someone but that is really interesting to see eh

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Using Delicious to Understand Your Users

 

Facebook critics’ profiles restored after press uproar (Vinod Sreeharsha/VentureBeat)

February 19, 2010 in Uncategorized by

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Vinod Sreeharsha / VentureBeat : Facebook critics’ profiles restored after press uproar

 

Privacy commissioner probing Google Buzz (Peter Nowak/CBC News)

February 17, 2010 in Blogging by

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Peter Nowak / CBC News : Privacy commissioner probing Google Buzz

 

Friday Recap: Freakishly Out of Proportion Headline Edition

February 6, 2010 in Blogging, Social Media, Twitter by

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Welcome back, Friday! We missed you so! Lots happened while you were gone. Lemme tell you all about it. Facebook celebrated its sixth birthday by getting a facelift. It hasn’t been rolled out to me yet, though I’m sure Facebook users everywhere are so excited about yet. another. redesign. Yawn… Now this one’s a little peppier — it made me laugh anyway. You know how geek is the new black? Well the real geeks aren’t so keen on having their culture kidnapped by the mainstream, as explained in 10 “Geeky” Things That Are Not Geeky, So Quit Acting Like They’re Geeky . Sorry guys, but everyone hearts geeks now. You’re popular. Deal with it. [Hipsters need to step off our turf is all we're saying. —Susan] The Search Engine Marketing Professional Organization (SEMPO) is conducting its sixth annual State-of-the-Market Survey , and everyone should totally participate. The info gleaned is good for the whole industry — and participation is good for you, too.

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Friday Recap: Freakishly Out of Proportion Headline Edition

 

Buy Office 2007, get 2010 free? Microsoft posts, pulls deal (Emil Protalinski/Ars Technica)

February 5, 2010 in Blogging by

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Emil Protalinski / Ars Technica : Buy Office 2007, get 2010 free?

 

Weather service seeking Twitter updates (Deseret News) : HMS Weather

January 31, 2010 in Twitter by

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Weather service seeking Twitter updates (Deseret News ). January 31, 2010 by admin · Leave a Comment. Tweet, tweet … The Salt Lake Office of the National Weather Service desperately wants to hear from amateur… Read more here: …

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Weather service seeking Twitter updates (Deseret News) : HMS Weather

 

Ricky Gervais Quits Twitter After Six Tweets

January 18, 2010 in Twitter by

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Ricky Gervais, creator of Britain’s “The Office” and, more recently, star of “Ghost Town” and “The Invention of Lying” and host of the 2010 Golden Globe Awards, has quit Twitter after less than a month, calling it “pointless” and “undignified.” That makes Gervais part of the nearly 60% of users who… This is a content summary only, please visit twittown.com for the full article.

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Ricky Gervais Quits Twitter After Six Tweets

 

Social Marketing with a Cookie and a Smile — SEM Synergy Extras

January 14, 2010 in Internet Marketing, Social Media by

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I had lunch today at Corner Bakery and while I paid for my scrumptious meal, I feel I walked away richer thanks to a cookie and a smile. I was noshing on some soup and sourdough and reading the Times when my attention was captured by a curly-haired woman with a perky set of pearly whites suddenly standing in front of me. I’d seen her earlier, waltzing around the room, chatting up other smiling folk. “Hi,” she beamed. “I wanted to let you know about the Corner Bakery e-mail newsletter. If you sign up to receive it your very first e-mail from us will be a voucher for a free cookie, and after that we’ll send you news and cool offers and coupons for more free stuff. Wanna sign up?” A free cookie, eh? We all know what happened next. Driving back to the office later it hit me. This woman had convinced me to hand over my personal info — my actual personal e-mail account, not just the one I keep for spam — using two simple tools: a cookie and a smile. And while we can’t all compete with the likes of a snickerdoodle, we can all keep a cookie and a smile in our marketing arsenal. On today’s episode of SEM Synergy , Bruce Clay’s weekly podcast on WebmasterRadio.fm , I spoke to Tamar Weinberg. Along with being an Internet marketing blogger and consultant, Tamar is the author of The New Community Rules: Marketing on the Social Web . From strategy development to tactics for individual platforms, the book teaches readers about the nascent need for businesses to engage in conversation marketing on the increasingly social Web. Prior to its release last year, Tamar introduced the book on her blog, Techipedia.com. From her post: “There are two things that act as an extension to social media: #1: great customer service, especially since everything is now public, and #2: great content, so that you can do something that is clearly remarkable that people would want to talk about.” There you have it! Content and customer service, also known as a cookie and a smile. This simple duo wins me over every time. Your cookie is the value you can add to a consumer’s life. It’s the piece of the marketing equation customers can see and feel and share. In the online world, the cookie is the content that a reader sees as valuable.

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Social Marketing with a Cookie and a Smile — SEM Synergy Extras

 

Apple Expanding iWork In The Cloud? (Michael Arrington/TechCrunch)

December 28, 2009 in Hot Topics by

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Michael Arrington / TechCrunch : Apple Expanding iWork In The Cloud?