» Milwaukee LIVE On Twitter: Local News, Sports, People
March 9, 2010 in Twitter by
Milwaukee LIVE On Twitter : Local News , Sports, People, Live News .
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» Milwaukee LIVE On Twitter: Local News, Sports, People
March 9, 2010 in Twitter by
Milwaukee LIVE On Twitter : Local News , Sports, People, Live News .
Read the original here:
» Milwaukee LIVE On Twitter: Local News, Sports, People
Tags: facebook, fresh-design, online, our-weekly, past, people, reach-new, social-networking, sports, springfield, the-online, Twitter, using-the-online
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March 9, 2010 in Twitter by
The Springfield Museums are using the online social networking sites of Facebook and Twitter to reach new audiences. Facebook fans and Twitter followers can.
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Springfield Museums reaching out with Facebook, Twitter – Union …
Tags: facebook, online, reach-new, social-networking, springfield, the-online, Twitter, using-the-online
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March 9, 2010 in Twitter by
This is our weekly Twitter Design News Round-Up, a collection of fresh design related resources that we have shared via Twitter in the past week. Just in case.
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This Weeks Twitter Design News Roundup N.27 | Most Popular Gadget Blog
Tags: design, facebook, fresh-design, online, our-weekly, past, reach-new, social-networking, springfield, the-online, Twitter, using-the-online, weekly
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March 9, 2010 in Social Media, Twitter by
When you think of successful consumer brands in the social media space, names like Dell, Zappos and Pepsi come to mind. Another is Ford. Last year the Ford Fiesta movement generated tremendous amount of awareness (and pre-orders) for a vehicle that wasn’t available to the public yet. At the same time, it inspired a community to engage, create content and continue discussions about the Fiesta with over 7 million video views. While in Dearborn, Ford’s Head of Social Media, Scott Monty , extended to me an invitation to The Henry Ford Museum, The Rouge Factory and a visit to Ford’s World Headquarters where we did a short interview. In this interview, Scott talks about the place for social media with Ford’s new product lines, local social media work with Chapter 2 of the Fiesta movement and advice for companies on empowering communities. Being able to take a learn about the history of this 100+ year old company through experiences at The Henry Ford and Rouge factory tours was very informative. Then being able to sit down with Bob Kreipke, Ford’s full time historian and hear stories about Henry Ford and Thomas Edison, company history and evolution was priceless. Fast forward over 100 years and Ford is a very different company, as is the automotive industry. It’s not enough to be innovative but to be able to actually connect with customers in more meaningful ways. Based on my discussions with Scott, Ford is very committed to making those connections. Watch the interview below to get more insight on how Ford is approaching social media: Click here to view the embedded video. By leveraging technology and the social web, Ford is moving from being known from a truck and Mustang company to a car, utility and truck company. I think the decision to focus on local social media marketing is great evidence of understanding audience in a social strategy. So much of what companies are doing in the social space is more like a shotgun approach based on popular applications vs focusing on where actual customers spend their time. Check out the The Ford Story , a great example of a corporate social media aggregator not only of Ford social web participation, but of what others are saying about their brands. I can’t imaging any active brand online not launching a site like this. What are some great examples of consumer brands you think we should focus on in future posts

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Ford’s Focus on Social Media: Scott Monty Interview
Tags: facebook, fiesta, flickr, henry-ford, interview, marketing, monty, online-marketing, social media
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March 9, 2010 in Twitter by
Panthers’ news breaks on Twitter . You gotta love the Twitter . It gives anybody with an internet connection a megaphone to the world. And in my line of work, we very rarely get mad at people for blurting their honest, …
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@Charlotte: Panthers’ news breaks on Twitter
Tags: facebook, fresh-design, get-mad, gotta-love, honest, internet-connection, online, reach-new, social-networking, sports, Twitter, very-rarely, world
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March 8, 2010 in Twitter by
Mobile Facebook, Twitter Growth Explodes Marketing Vox News Access to Facebook via mobile browser grew 112% in the past year, while mobile Twitter access experienced a 347% jump, according to a new study from . …
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Mobile Facebook, Twitter Growth Explodes – Marketing Vox News …
Tags: access, access-experienced, advisor, facebook, mobile-facebook, posted-on-micro, skinner, today, while-mobile
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March 8, 2010 in Blogging, Hot Topics, Social Media, Twitter by
I’ve been thinking a lot about how organizations extend the use of social networking beyond the marketing department. You’ve probably thought about this too or are even implementing it at your company. It seems there are three phases of development as an organization matures its social business: 1) Fear and distrust of social networking and a culture of saying “no” to tools like Facebook, YouTube, and Twitter. I’d say this is where 25% of companies are right now. 2) Putting a few people in the marketing department “in charge of that social stuff.” This is where more than half of companies are today. 3) Developing a social culture throughout the organization, including social business in each department. Less than 25% of companies have matured to this stage. IBM is there. The U.S. Department of Defense is too. Many others have written on this theme. Just this weekend, I found these posts: Jeff Bulla’s post asks: Who Is Winning At Social Media Marketing: Ford or General Motors? Jeff talks about how Christopher Barger at GM and Scott Monty at Ford are leading the way in social media. I’ve travelled to Detroit to meet with both and have video interviews with Christopher and Scott . I can say with certainty that both of GM and Ford are pushing social business down into the organization. Also writing on this theme is Peter Kane who asks: Why You Don’t Need Your Communications Team? Peter asks who’s important on the communication front
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Social business beyond just the marketing department
Tags: communication, communications, customer, david-meerman, facebook, ford-or-general, general-motors, leading-the-way, marketing, meets-search, organization, search ads: local, social-business, social-networking, worker
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March 8, 2010 in Twitter by
Social Website such as Facebook & Twitter Create – A Havoc in Office ShutterVoice: Breaking News for Personal Technology & IT Social websites such as Facebook and Twitter are getting more and more popular among all sorts of people these …
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Social Website such as Facebook & Twitter Create – A Havoc in …
Tags: breaking, facebook, havoc, more-popular, office, office-shutter, personal, personal-technology, social, social-website, such-as-facebook, Twitter
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March 6, 2010 in Twitter by
hypnostopsmoke: Quit smoking on Facebook - Offbeat, Breaking News .
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Twitter Tweets about Breaking News as of March 06, 2010Twitter …
Tags: birth, easton-quinn, facebook, hours-ago, jenna-elfman, offbeat, pushed-out, Twitter
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March 6, 2010 in Twitter by
NowPublicConan uses Twitter to change one woman’s lifeCNETFor what seemed like an ungodly eternity, the former host of “The Tonight Show” was following no one on his Twitter account. While untold hordes hung on his .
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Conan uses Twitter to change one woman’s life - CNET | All Things …
Tags: been-revealing, change-one, every-day, facebook, past, really-happy, three-times, tonight, tonight-show, Twitter, ungodly-eternity, untold-hordes
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